There is a lot of effort involved in marketing an internet store. Getting people to visit your website requires interacting with them via social media, blogs, upsells at various points in the buying process, discounts, and more. In our AWeber analysis, however, we focus on the one kind of advertising that consistently outperforms the rest: email.
Services like AWeber make it simple to communicate with customers via email by automating campaigns, providing attractive templates, and providing reports to show you how well you’re doing. The tools and resources available on Aweber allow you to run an efficient email marketing campaign. Your email marketing campaign can now be launched and managed with ease thanks to the intuitive UI and reliable assistance you have access to.
What is AWeber?
AWeber has around 150,000 active customers. Small businesses looking for a simple, low-cost email marketing tool with helpful staff can go no farther than AWeber. Data integration and backup, classification, A/B testing, an email composer with drag-and-drop functionality, and reporting are just some of the features of this system.
Features
Email automation
AWeber’s marketing automation features make it possible to create campaigns quickly. Best of all, once you’ve launched your campaigns, you can simply forget about them.
That way, you can focus on growing your business while AWeber handles the routine email communications. The drag-and-drop nature of the campaign builder means that even persons with no expertise in using an email marketing tool may use it effectively.
Do not feel obligated to launch a campaign from scratch if you do not wish to do so. The trial-and-error process of formulating an effective marketing strategy can be sped up by using one of the many campaign templates already accessible online. When your email automation campaign is live, head over to Analytics to see how things are doing so far.
Landing pages
You may use AWeber to promote your business whether you’re just starting out or already have an established name. You may customize the landing page to reflect your brand and voice by dragging and dropping items like text, photos, and video after you’ve chosen a design.
You can rest assured that none of your landing pages will display correctly on a mobile device. Some tools can make it easier to make sales from a landing page. A sales tracking feature, for instance, allows you to keep tabs on your income over time.
Additionally, AWeber does not charge any sort of initiation or subscription fee. But, there is a little charge associated with each purchase. In addition, you may use tags to identify clients who have purchased on your website, allowing you to send them targeted automated marketing campaigns.
A/B Testing
You can utilize the A/B testing feature in AWeber to see which variations of your email subject lines perform best. You make several variations of your email and send each to a subset of your clientele. AWeber keeps tabs on how each variant performs, allowing you to pick a successful email to blast to the rest of your testing pool.
Segmentation
The customer data in AWeber can be used with the platform’s segmentation technologies to generate custom customer subsets. Segmentation is recommended if you want to send more relevant emails at lower costs.
You have the freedom to define the conditions of each subset to include or omit items from your list selectively. In AWeber, you can make complicated segments with whatever kind of logic you like.
Integrations
Connecting over 140 other websites and services, including Instagram, WordPress, and PayPal, demonstrates AWeber’s great integration possibilities. Even though the available connectors aren’t as comprehensive as others, users still have a lot of leeway in adding new features.
Reporting
You can get even more out of your email marketing plan with some basic reporting and analytics. AWeber’s email analytics are advanced. Open rate, click-through rate, and email bounce are just some excellent data you can track.
The size and growth of your email list over time, how many people have signed up, and other statistics are all viewable. Discover your contacts’ devices to open your emails and what they did before.
AWeber Customer and Data Import
AWeber offers multiple options to import data. You can import as many subscribers as you like into AWeber at once. If you want to import a sizable number of subscribers, the company may ask to see a random selection of them.
Benefits
- High Rates Of Satisfaction From Customers
- Superior Email Delivery Rates
- The Best Email Templates, Selected from Among 700+
- Push Notifications
- Over Six Thousand Stock Images
- The Best Customer Service Around, Always Ready to Help You by Phone or Live Chat
- The use of effective automation, segmentation, and tagging
- Unparalleled Attention to Detail in Serving Customers
Customer Support
If an online shop is to avoid financial losses due to undelivered emails, it requires round-the-clock service. Fortunately, AWeber has one of the greatest teams and provides 24/7 assistance via chat and phone. If you prefer, you can also send an email. You may view the system’s current status at any time on the website, in addition to other valuable resources like marketing manuals, case studies, infographics, and a blog with posts on the latest news. If you’re looking for comprehensive support, AWeber has you covered.
AWeber Pricing
Costs for using AWeber start at $19.99 per month and go up to $16.15 per month anually if you have a large number of subscribers. You can use AWeber’s free account to send up to 3,000 emails per month to up to 500 subscribers. For pre-paid quarterly and annual contracts, the business gives a discount of 9-10%.
Conclusion
This widely used email marketing tool has been around for quite some time, and the developers keep adding new features to increase the platform’s utility. The list of apps that AWeber works with is extensive. That means that AWeber will likely interface with any web application tool or opt-in form system you use. The interface is nicely thought out and intuitive. The subscription plan’s pricing structure is straightforward, without complex tiers that charge more for fewer things. Only free and paid options are provide
